There are thousands of people advertising affiliate products or selling online information services, so it's no question that the contest is getting intense. The test is to try and do better than other affiliates and come up with ways to be unique.

There are also many excellent methods being taught to these affiliates to help them plan their strategy for the program theyre promoting. This is all designed to help them work more efficiently so that their earnings (and the program owners) will accelerate.

The problem is that everyone is getting the same advice, so you need to do something a bit unusual to give you the advantage so you can be noticeable from the opposition and encourage your prospective clients to buy from you.

What better way to impress your prospects than to make a top notch, full motion, streaming screen-captured video. There's no better feeling than having your prospects reaching for their credit card excitedly to willingly buy your product on the spot.

This is the impact of video. It is proven beyond doubt that providing your customers with an exciting visual demonstration of your product can instantly boost your online sales.

You do not need intensive training or education to learn how this method can drive your affiliate program. Anyone can produce eye-catching videos, from multimedia tutorials and step-by-step presentations accessible online.

This course of action is like having your customers seated right next to you or looking over your shoulder at your desktop, as you show them the features they need to see and hear. All this done in an easy step by step fashion.

One of the better 'screen capture' video programs available is Camtasia. So how does Camtasia work?

Basically, Camtasia records your desktop actions in a single click. You dont have to save and compile all your files because your demonstration is recorded right on the spot.

You should want your Camtasia videos to be seen in as many places as possible and reach out to other people that could be customers in the future. There is no better way than to be visible on many sites and pages to promote yourself and get your message across.

With Camtasia you also have the capability to effortlessly convert your videos into web pages. You are then able to upload your pages to the web and circulate them through blogs, RSS feeds and Podcasts.

Also there are other things you can do with your affiliate program using Camtasia. You can...

Create spectacular multimedia presentations that are proven to boost sales because all the senses are engaged. This also has the ability to decrease uncertainty among hard-to-please customers.

You can also reduce any misconceptions your customers may have by fully demonstrating all the benefits they will receive from any program or service you are promoting. You can also forward your visitors directly to your affiliate site once they are finished watching the video.

Another huge benefit to you as the owner/affiliate is that it reduces refunds and other customer concerns by demonstrating visually how to use your product. By doing this, complaints will also be decreased because all the details will be explained for your customers to see for themselves.

Increase your online auction bids exponentially when you give your bidders a feel for what you have to offer. Based from reports, auctions that include pictures increase the bidding percentage by up to 400%. How much higher would it go if you were to use videos? Think about it.

Re-package worthwhile private label products in video format that you can advertise for a much higher price. All you have to do is create a series of screen captures that fully explain each step and show how to use the information supplied in the product.

Always remember that the focal point of using video is to boost the revenue that is generated from your program or service you are promoting.

So you must focus on the goal that you have set yourself and accomplish that with the use of everything thats available to help in increasing your earnings, including video.